Introduction
Live blogs are a powerful tool for covering ongoing events such as breaking news, sports matches, or political debates. With Newsifier’s Live Blog feature, you can add dynamic, time-stamped updates directly to your article, keeping readers engaged and informed in real time without needing to refresh the page.
Additionally, live blogs are often favored by Google in search results, helping you attract more SEO traffic to your site.
Here’s a step-by-step guide on how to add a live blog to your article and update it with new posts.
Adding a Live Blog to Your Article
To add a Live Blog to an article, follow these steps:
Add the Liveblog widget to Article Content:
Navigate to the article editing page in Newsifier.
Click on the Live Blog icon in the article widget or toolbar.
This section appears within the article content where you placed it.
Select the "Live Blog" Article Type
In the right-hand panel, set the Article Type to Live Blog.
This enables all live blog features and ensures the article is recognized as a live blog on your site and in search engines.
Click Publish / Save Draft to apply the changes.
Access the Live Blog Management Page:
After saving, navigate to the Type field within the article editor.
Click the Add Live Posts link to open the Live Blog Management Page, where you can add and manage updates.
Link the Live Blog to a Sport Event (Optional)
If your live blog covers a specific Formula 1 session or football match, you can link it to that event. Newsifier then tells Google exactly which event your live blog is about, including the event name, start time and location. This helps Google recognize your article as live coverage of that event.
⚠️ This option is available on websites with Formula 1 data or the football match center.
How to link an event:
Open your live blog article in the editor. The Article Type must be set to Live Blog.
In the Sport event section, select the event your live blog covers:
Formula 1: select the session, for example Japanese Grand Prix 2026 - Race.
Football: select the match, for example PSV vs Feyenoord.
Click Publish / Save Draft.
Good to know:
You only select the event once per live blog, not for every update.
This step is optional. If you don't select an event, your live blog still sends valid live blog data to Google, with the article's primary tag as the topic.
On football websites, the live blog is linked to the match page of the same match, so Google knows both pages cover the same match.
On football websites, the Sport event section only appears when the match center is enabled. If you don't see it, contact support.
In Dutch dashboards, this section is called Sportevenement.
Check what Google receives
To see the event details Google gets, paste your live blog URL into the Schema Markup Validator and open LiveBlogPosting, then about. When an event is linked, the type is SportsEvent, with the event name, start time and location. For football matches it also includes both teams and the match page link.
Managing Live Blog Content
Once the Live Blog is active, you can add updates to it:
Add a Title and Content:
On the left side of the Live Blog management page, enter a title for the update.
In the editor, add the content. You can format it using text, images, headings, quotes, tables, lists, HTML code, and embeds.
Pinning Updates to the Top:
If a specific update needs to remain visible at the top of the list, check the Pin to Top option.
Save the blog entry, and it will be highlighted at the top of the Live Blog.
Publishing Updates:
Click Publish to post the update.
Updates will appear instantly on the article’s front end, without readers needing to refresh the page.
New updates are briefly highlighted in yellow to notify users of fresh content.
Editing and Managing Live Blog Entries
You can view all added blocks on the right-hand side of the Live Blog management page.
Updates can be edited or deleted at any time, using the Edit and Delete options below each update.
The system supports unlimited updates, allowing you to add as many as needed.
Pagination and User Experience
The Live Blog will display 10 updates per page on the front end.
A 'Load More' button allows users to view additional updates without leaving the page.
Implementing Ads in Live Blog
If you want to integrate ads within your Live Blog, you can follow the instructions in our dedicated guide: How to Implement Ad Placement in Live Blog.
FAQ
What is the maximum number of updates I can add to a Live Blog?
Answer: There is no limit to the number of updates you can add during an event. However, updates are paginated to improve performance and user experience.Do I have to link a sport event to my live blog?
Answer: No, it's optional. Linking an event gives Google more detail about what your live blog covers. Live blogs without an event still work and still send valid data to Google.