Introduction
This guide will help you set up your website in a way that gives your content the best chance to rank in Google and maximize your organic traffic.
We'll walk through how to organize your content, write optimized articles, and structure your site properly, using the tools Newsifier already provides inside your dashboard.
What’s Already Covered by Newsifier
You don’t need to worry about complex technical SEO — things like page speed, mobile optimization, SSL security, or structured data are all built into the platform.
Newsifier automatically handles:
Fast hosting and mobile performance
A valid sitemap for Google indexing
Secure (HTTPS) connections
Clean, SEO-friendly URLs
This allows you to focus fully on content, structure, and visibility to grow your Google traffic.
1. Set Up Your Site Structure Properly
Before you start publishing, make sure you set up your Categories, Tags, and Menu structure.
🗂 Categories
These are the main sections of your website — like “Football,” “Politics,” or “Entertainment.” They should be:
Broad enough to group related articles
Clear and easy to understand
Limited in number (ideally 5–10 max)
➡️Learn how to manage categories in Newsifier’s Category Manager and optimize them for SEO → Managing Categories & Optimizing SEO
🏷 Tags
Tags connect articles around specific people, events, or topics. They help build topical authority and create internal linking opportunities.
Examples of good tags: "Cristiano Ronaldo", "Champions League" or "Dutch Elections"
Best practices:
Be consistent with naming
Don’t create similar tags like “Messi” and “Lionel Messi”
Only create tags when there are enough articles for this topic.
➡️ Learn how to manage and optimize tags in Newsifier’s Tag Manager → Managing Tags & Optimizing SEO
➡️ Find out how to merge duplicate tags or categories → How to Merge Duplicate Tags or Categories
➡️ Get tips on deciding which tags to create → How to Determine Which Tags to Create
2. Create an SEO-Friendly Navigation
🔝 Top Menu
Your top menu is important for both user experience and SEO. Make sure it links to your most important categories or pages.
You can edit it under: Settings > Menu Builder
Examples
Football
Transfers
Videos
Contact
➡️ Learn how to set up and customize your website menu → How to Change the Menu Items on the Website or Mobile App
🔗 Footer Sitemap
In your footer, you can create a mini “sitemap” that links to all important pages — including static pages like About, Contact, Privacy Policy, and top-performing tags.
This helps Google crawl your site better and improves internal linking.
➡️Learn how to set up and customize your website footer in Newsifier, including adding sitemap menu→ How to Set Up the Footer on Your Website in Newsifier
3. Publish Optimized Articles with the Built-In SEO Tools
Newsifier’s editor gives you everything you need to write content that performs well — both in Google Search and in Google Discover.
📝 Write Headlines That Make People Click
Your headline is one of the most important things for SEO. It’s what people see in Google or Google Discover — and it’s what makes them decide whether or not to click.
A great headline should be:
Clear and easy to understand
Interesting or emotional (something people want to read)
Include a keyword or topic people are searching for
✅ In Newsifier, you can also:
Get headline ideas with the AI Suggestion button
Try two headlines at once using A/B Testing to see which one performs better
Example:
❌ Bad: "PSG match reaction"
✅ Good: "Mbappé Responds After PSG's Shocking Defeat: 'We Deserved Better'"
➡️ Learn how to write effective, SEO-friendly headlines that attract readers and improve discoverability → Understanding and Optimizing Headlines in Newsifier
✍️ Use the SEO Checker
The SEO box right below the editor helps you check:
Minimum word count (300+ recommended)
Use of internal and external links
Tags and metadata
Readability (Flesch score — aim for 70+)
🔗 Add Related Articles
You can easily insert a “Related Articles” block into any article to:
Keep users reading
Boost your internal linking
Improve SEO performance
You can also insert a sentence with an internal link (generated by AI) inside your article text.
4. Optimize Tag and Category Pages
Your tag and category pages can also rank in Google — if you optimize them.
Go to Tags / Categories, and:
Add an optimized Meta title
Write a optimized meta description
Optionally include an intro text (which appears at the top of the page)
Example for a tag page:
SEO Title: Cristiano Ronaldo: Latest News, Stats & Transfers
Meta Description: All news, goals, and updates about Cristiano Ronaldo. Follow his journey across clubs, leagues, and tournaments.
➡️ Learn how to optimize the SEO of your tag and category pages to improve visibility and search rankings → SEO Optimization for Tags & Categories
5. Use Real-Time Analytics to Spot Opportunities
Use the Live Traffic feature to see which articles are getting visitors right now.
It’s a great way to:
Spot trending stories
Promote top-performing content on social media or push notifications
Understand which topics are worth covering more
➡️ Monitor live traffic and content performance with Newsifier’s real-time analytics → Real-time Feature in Newsifier
6. Build Trust with Google (and Your Readers)
Search engines like Google — and your readers — want to know who’s behind the articles on your website. That’s why it’s important to set up a few key pages that show you’re a real, trustworthy publisher.
About Us Page
This is one of the most important pages on your site for building authority.
Make sure your About page includes:
A short story of who you are and what your site is about
Where you’re based (if relevant)
A photo of your team (optional, but nice)
Your editorial focus or mission
How readers can contact you
Why it matters:
This page helps Google (and your readers) understand that your site is legitimate — not anonymous or spammy.
Author Pages
Every article should be connected to an author. Newsifier makes this easy — each author has their own author profile page.
Make sure to:
Add a photo of the author
Include a short bio explaining who they are and what they cover
Optional: Add links to social profiles (LinkedIn, X/Twitter)
Why it matters:
Google likes seeing who wrote an article. This builds trust, especially for news content.
It also gives readers a reason to follow certain writers — and you can track author performance over time.
Contact Page
Make it easy for readers (and Google) to reach you.
Include:
Your company name
Email address (or contact form)
Link to your social media profiles
This page adds another layer of legitimacy to your site.
✅ Don’t forget: Link to your About, Contact, and Privacy Policy pages from your footer.
💡 Tip: These pages don’t help you rank directly, but they help Google trust your site — and that leads to better rankings in the long term.
7. Ongoing SEO Tips That Work
These are small actions that — over time — can make a big difference:
✏️ Update articles when new info becomes available (Google loves fresh content)
🔗 Add internal links from old articles to new ones and vice versa
💬 Use polls or embed social media posts to keep readers engaged longer
🔍 Use keywords naturally in the title, subtitle, and body — don’t force it
SEO Setup Checklist
Set up 5–10 clear categories.
Create tags for important people, events, or topics.
Write an optimized meta title and meta description for your homepage.
Configure your top menu with important sections.
Add links in the footer to key pages and tags.
Add related articles to each post.
Create an About Us page.
Set up a contact page.
Add relevant info to the author bio pages.
Check real-time analytics for trending content.
You're All Set!
You’ve now taken the right first steps to make your site SEO-ready with Newsifier.
By following this guide and using the built-in tools, your content will have a strong foundation to rank better, grow organic traffic, and perform well over time.
If you ever need help — check the support links throughout this guide, or reach out to our team. We're happy to help.